Spotify + curator CRM
08 / 10
The right rooms
Conversion is 96.4%. Chartmetric is soft because the wrong lists churn, not because New Jazz is wrong. Scale relationships in London, Brooklyn, LA, Toronto. Do not buy adds. Do not recut.
Curators
18
9 A-tier
Due now
17
Cadence hit
In motion
5
Warming + pitched
Added
1
Service stems, then a second track
01 · Editorial
One track, S4A, New Jazz language
Pitch 7–14 days before master. After Hours Patent first. Jazz Rap and Late Night editorial only. Never RapCaviar, never Hot Hits, never ‘going viral.’ If they want a chorus lift, we pass.
02 · Independent CRM
Relationships at cadence, not a blast
A-tier every 14 days, B every 21, C monthly. One track, one note, lane language. Log every touch. Added is a win you service (stems, canvas, clean without changing the record). Pass is not a death.
03 · Algo
Deepen 96.4% conversion
Release Radar and Discover Weekly move when existing fans save. YouTube is the top of funnel. Spotify is the save. Do not buy fake listeners. Do not Marquee a recut.
04 · Geo rooms
London, Brooklyn, LA, Toronto
Curators in those cities first. Chicago, Dallas, Melbourne second. No new-market playlist buy. Same map as the YouTube ads.
Do
- Pitch language: night-drive, live band, The Compound, New Jazz.
- One track per curator until they add. Then service, then a second.
- Canvas from Compound stills. Clean version only if the record already exists clean.
- A-tier personal. No mail-merge. Joey or Cove on the from-line.
- Editorial via Spotify for Artists, calendar locked in Phase 1.
Don’t
- Do not pitch RapCaviar, Hot Hits, Get Turnt, or teen-pop editorial.
- Do not recut a record to get an add. Fresh Adjacent already passed — we did not recut.
- Do not pay for playlist spots. Scale Fund does not buy adds.
- Do not blast 40 curators the same night.
- Do not chase monthly listeners. Chase the right rooms.
Do not pitch
RapCaviar / Hot Hits / Get Turnt
Off-lane. A add here is a recut we will not make.
Today’s Top Hits / teen pop editorial
14.3% female is not the buy. Do not recut for it.
Mood / lo-fi homework lists
Quantized pocket. New Jazz dies there.
Paid playlist networks
Scale Fund and Epic money do not buy fake rooms.
Pitch language — After Hours Patent
Lunchbox — After Hours Patent (live at The Compound)
Night-drive New Jazz. Live Rhodes, recorded at The Compound. One track, no playlist chorus. If it sits with After Dark / Late Night / Jazz Rap, I can send a private stream and a 16:9 still. If you want a lift for a pop list, skip — we are not recutting.
Pipeline
How the CRM scales
- Run queue once a week (Joey, Monday). It pulls anyone due in 7 days. It does not send.
- Advance copies the New Jazz template, logs the touch, writes the next date. Snooze is 3 days A-tier, 7 otherwise.
- Pass locks 90 days so nobody recuts. Hold is out of the queue until mix. Added flips to a 14-day service loop.
- A-tier every 14 days. One track until they add. After Hours Patent default; Gold Leaf on horn lists; Quiet Flex only on closest-to-radio.
Automated workflows
7-day queue. Hold stays out until mix. Pass locks 90 days. Advance logs the touch and writes the next date. It does not blast.
Not run this session
Queued
0
Held for mix
1
Pass locked
1
- Queue is clear. Run it to pull anyone due in the next 7 days.
Independent A-tier · 4
14 days
Research lane → Warm — no ask → Pitch one track → One follow → Service or lock
Independent B/C · 8
21–30 days
Research → Warm → Pitch after A-tier is live → Follow → Service or lock
Editorial / S4A · 3
Pitch window
Block S4A calendar → Pitch 7–14 days pre-master → Follow once → Do not recut a pass
Added — service · 1
14 days
Stems + canvas → Confirm placement → Second track only if they ask
Hold for mix · 1
Until mix
Do not pitch a demo → Release when After Hours Patent is mix
Curator CRM
After Dark Standard Mira Chen | London | A | 84k | New Jazz | Aug 26 | ||
Night Drive UK Owen Blake | London | A | 61k | Night | Aug 26 | ||
Horn Section Sasha Ruiz | Brooklyn | A | 28k | Live | Aug 30 | ||
Late Keys Dev Patel | Los Angeles | A | 45k | New Jazz | Sep 4 | ||
Toronto After Hours Amina Cole | Toronto | A | 34k | Night | Aug 25 | ||
Soul After Midnight Ellis Ward | London | A | 92k | Soul | Sep 1 | ||
Live Take Radio Noor Rahman | New York | B | 19k | Live | Sep 9 | ||
Quiet Flex Radio Jules Okonkwo | Los Angeles | B | 22k | New Jazz | Sep 4 | ||
Neon Standards Harper Lee-Kim | Los Angeles | B | 16k | Adj | Sep 1 | ||
Jazz Rap (editorial) Spotify Editorial — Jazz Rap | Global | A | 412k | New Jazz | Sep 12 |